Integrated marketing agency · Singapore
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Case Studies
Projects across travel retail, hospitality, beauty and children’s entertainment brands, mostly focused on reaching Chinese-speaking audiences in Singapore and the region.
Growing a duty-free retailer’s presence with Chinese travellers through coordinated social media management across Weibo, WeChat and Xiao Hong Shu.
56k Weibo followers gained within a year
Building a Chinese-audience social media presence for Bluebell Group’s portfolio of fashion and luxury brands in Singapore.
5k average Xiao Hong Shu exposure rate within 6 months
Combining social media management, e-commerce operations and Baidu SEO to grow Crystal Tomato’s presence and sales in the Chinese market.
1,000+ Tmall boxes sold within 3 months
Building a Chinese-audience social media presence for the hotel ahead of the return of international tourism, backed by short-form video content.
10,000 peak video views within 3 months
Building Chinese-audience awareness for Singapore’s largest indoor children’s playground through social video content and an interactive giveaway campaign.
400 participants in a one-week lucky draw campaign
Growing Kinohimitsu’s Chinese-audience following through social media management, customer relationship management and an interactive giveaway campaign.
2,200 participants in a one-week lucky draw campaign
A mid-year KOL and KOC influencer campaign proposal built for iShopChangi, covering content strategy, a full campaign timeline and named influencer recommendations.
Setting up an e-commerce flagship store and an AI-driven marketing system for Singapore and Southeast Asia’s top-selling collagen brand.
3 years ranked the top-selling collagen brand on Shopee & Lazada
Building a new e-commerce and ticketing website alongside a membership and CRM system for Singapore’s largest indoor children’s playground.
7 events run in Singapore during the client’s expansion period
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