SKINCARE & BEAUTY

Crystal Tomato

Combining social media management, e-commerce operations and Baidu SEO to grow Crystal Tomato’s presence and sales in the Chinese market.

What We Did

Scope of work

THE RESULTS

1,000+

Tmall boxes sold within 3 months

What the campaign achieved

Within six months, the account grew across platforms and translated into direct commercial enquiries and sales.

SINA WEIBO FOLLOWING

Grew to 6,300 followers

XIAO HONG SHU

Grew to 5,000 fans

WECHAT OFFICIAL ACCOUNT

Grew to 1,000+ followers

WECHAT OFFICIAL ACCOUNT

Averaged up to 10 client and business cooperation enquiries per day

TMALL STORE SALES

Sold 1,000+ boxes within 3 months

The high exposure and engagement across these platforms helped attract Chinese customers to the brand’s online presence, which the deck credits with contributing to offline consumption at the Shilla Duty Free store at Singapore Changi Airport.

MORE CASE STUDIES

Other client work

The Shilla Duty Free Singapore

Chinese Social Media Branding

Bluebell Singapore

Social Media Management

Four Points by Sheraton, Riverview

Social Media & Video Production

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Integrated marketing solutions since 2005:
digital marketing, event management, brand
strategy, content creation, public relations and
e-commerce solutions.

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